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The OxRun ox

OxRun LLC Minneapolis Est. 2011

OxRun: ventures, strategy, and AI.

Launching ventures, scaling to exits, advising on strategy, and building with AI. This is OxRun.

Founder-led strategy and AI advisory from Dan Oksnevad, building and scaling businesses since 2011.

Ventures • Strategy • AI

Ventures & Exits

Building since 2011

Holding company for my independent ventures, including HomeBuildersMN and BTC ETF Calc, and select advisory work.

  • Exited

    Driven Coffee Roasters

    Driven Coffee Roasters

    Co-founded and grew from $0 to $5M+ in annual revenue, then exited in 2024. Built across direct-to-consumer, wholesale, and retail, from two founders to a team of 12+, with 20%+ growth year over year and no outside investors.

  • Exited

    Voyager Snack Co

    Voyager Snack Co

    Launched as Driven’s sister company and built from startup to exit: a snack manufacturer and wholesaler for national fundraising programs, including school fundraisers.

  • Exited

    Bavarian Motorhaus

    Co-founded in 2011 to part out salvage and insurance-auction BMW M cars, supplying parts dealers, race teams, and owners nationwide, then acquired by a BMW parts recycler in California.

  • Active

    Find My Electric

    Find My Electric

    Co-founded and launched in 2019: a nationwide marketplace for used EVs, built by enthusiasts for enthusiasts, with EV-specific search and cash offers from a dealer network.

    $300M+ in EVs listed since 2019

    findmyelectric.com

  • Active

    HomeBuildersMN

    HomeBuildersMN

    Founded to put the builder and the lot in one place: Twin Cities builders by city, licenses verified against the state’s contractor-license file, and a Lot Finder mapping potential homesites across the metro.

    400+ builders and remodelers

    20,000+ potential lots

    7 metro counties

    homebuildersmn.com

  • Active

    BTC ETF Calc

    BTC ETF Calc

    Founded as the toolkit for Bitcoin ETF investors: options break-evens and strike tables in Bitcoin terms, covered-call and performance calculators, fund comparisons, price history, and guides. Every ratio comes from issuer disclosures and is recalculated daily.

    ETFs supported

    • IBIT
    • FBTC
    • GBTC
    • BTC
    • BITB
    • ARKB
    • HODL
    • MSBT

    btcetfcalc.com

  • Wound down

    Stravera Capital

    Stravera Capital

    Co-founded a Bitcoin-focused hedge fund and built its operating stack, from investor onboarding and LP reporting to research. Wound down with capital returned to LPs.

  • Portfolio

    Higher-Ed Lead Generation

    A portfolio of education sites driving prospective-student leads to colleges and universities across the country, as a publisher partner of Archer Education (formerly Campus Explorer).

AI

Agent-built. Production-tested.

I build with AI agents the way an engineering lead runs a team: written specs, automated test suites, and staged deploys.

I wire AI into your data and the way your company already works, from a single agent to teams of agents running in parallel. Your data stays protected: I build on business AI services that don’t train on client data, and each system can reach only what it needs.

In production in my own ventures

What do you want built with AI? Let’s talk

Advisory

Where I can help

Select advisory engagements, drawing on 15+ years of launching, scaling, and exiting businesses of my own.

  1. Strategy & Go-to-Market

    Positioning, business planning, and go-to-market, whether the next step is organic expansion, a financing round, or M&A, with sales operations tracked from lead intake to CRM.

    Proof Launched LoadView, Dotcom-Monitor’s load-testing platform, from $0 to $1M ARR, at a company with 10,000+ customers.

  2. AI Systems & Agents

    AI systems inside the work a business already does: research assistants grounded in your own documents, automated reporting, forecasting, and lead scoring, and agents that run a workflow from start to finish in your tools. Each is built from a written spec and tested before release, with a person signing off on the calls that matter.

    Proof HomeBuildersMN’s Lot Finder, built by AI coding agents from a written spec, ships only after 2,500+ automated tests pass.

  3. Web & Search

    Fast, accessible sites and web apps, and SEO for both search results and AI answers: technical SEO, content that earns rankings and citations, and an inbound flow measured from first visit to closed deal.

    Proof Dotcom-Monitor, enterprise SaaS used by Fortune 500 companies and government agencies: rebuilt organic search from a Google penalty to 600+ monthly trials.

  4. Brand

    More than a logo: a brand story your audience connects with, then the voice and visual system around it, so it holds up across every site, deck, and campaign, with guidelines your AI tools can follow too.

    Proof Driven Coffee Roasters: a brand I co-founded, built, and sold.

Prior clients

Clients I’ve partnered with

Working with local and global clients, I balance the technical side of development and marketing with the creative.

  • Dotcom-Monitor
  • LoadView
  • Ontrack
  • Cassia Networks
  • WAND
  • CareerCode
  • C2 Solutions
  • EFCA
  • Uptown Eye Care
  • Omni Vision & Learning Center
  • SafeKey Corporation
  • Performetriks
  • CMCA

Behind OxRun

Dan Oksnevad

Founder

Builder at the intersection of AI, Bitcoin, and institutional finance.

  • Serial entrepreneur with multiple exits and 15+ years of launching and scaling businesses.
  • More than a decade as marketing director for an enterprise SaaS platform.
  • Director of Digital Strategy at Strive (Nasdaq: ASST).
  • Bitcoiner since 2017.

Get in touch

Select advisory engagements.

Tell me what you’re working on.

Measure > Improve > Repeat